Eco-Friendly Packaging

RECOFFEE Tree in the Bottle

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The shampoo RECOFFEE Tree in the Bottle has been created based on the concept of Turning Waste Into Gold and in the hope of creating a sustainable environment. Coffee grounds, usually regarded as waste, are used to meet these objectives. They can be used, for instance, to manufacture the 100 per cent biodegradable bottles for the hair care series. Two coffee seeds are added to each bottle. The empty bottles can be composted and the seeds grow into new trees.

Credits
  • Client:
    Hair O’right International Corporation, Taoyuan County
  • Design:
    Hair O’right International Corporation, Taoyuan County
  • Concept:
    Wang-Ping Ko
  • Design Director:
    Shiue-Chiau Liu
  • Creative Direction:
    Kuei-Jen Chang