Image Campaign

rocagallery.com – A Different Perspective

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This image campaign was created for the launch of the website rocagallery.com, an online platform to learn, form an opinion and share knowledge about architecture, design, innovation and sustainability. Befitting the headline “a different perspective”, various characters are looking at living environments which interrupt the monochromatic key visual with image snippets in intense colours in a way that attracts attention. The aim of this campaign was to express that Roca goes far beyond the mere manufacturing and commercialisation of bathroom products, positioning itself as a benchmark in the architecture and design industries.

Red Dot

Credits
  • Client:
    Roca Sanitario, S.A, Barcelona, Spain
  • Design:
    Roca Sanitario, S.A, Barcelona, Spain
  • Creative Direction / Web Design:
    Brand Solo, Barcelona, Spain
rocagallery.com – A Different Perspective
rocagallery.com – A Different Perspective
rocagallery.com – A Different Perspective

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