Customer Magazine

SAP SPECTRUM

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In terms of design approach, SAP SPECTRUM – unlike most IT and business magazines – hones in on the content-related meta-level: instead of typical imagery from the IT world, its conceptual as well as design focus offers a surprisingly new perspective on each topic (from software solutions to business strategy). A large share of specifically created image content – implemented through emotionally charged photographs, compositions, illustrations and typographic design – characterises the independent overall look. In the spirit of sustainability, the magazine is made of ecologically friendly paper using FSC-certified, carbon-neutral printing.

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