Red Dot Design Award
Toothbrush

Sensodyne Japan

Sensodyne Japan | Red Dot Design Award

Back Download

Specifically designed for the Japanese market, this product is smaller than many other toothbrushes. Three head sizes have been developed based on research with Japanese consumers. Thanks to an optimised bristle configuration and tapered bristles, the toothbrush allows to gently clean teeth and gums. Moreover, the tapered head shape gives easy access to hard-to-reach areas like the back of the molars. The anti-slip features on the handle ensure a good grip.

Statement by the Jury

In terms of usability and ergonomics, the no-frills design of Sensodyne Japan is very well adapted to the demands of the Japanese market.

Red Dot Design Award