User Interface Design

TE Connectivity: Virtual Connected Car 3D Product Explorer

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The 3D product explorer developed with TE Connectivity, a leader in connectivity and sensors, showcases 120 automotive products in a freely movable transparent model of a transparent car. Presented on a 98” 4K screen and two smaller flanking screens, this model was transferred into a real-time game engine. In a multistage conversion of industry data, a real-time renderable number of polygons was obtained and then, in combination with lighting and textures, successively increased. The intuitive interface invites viewers to navigate freely through the high-resolution transparent car, to view it from any perspective and to explore the complex products, resulting in a fascinating experience.

Credits
  • Art Direction:
    Timothy Simms, COSALUX GmbH, Holger Brinkmann, TE Connectivity Germany GmbH
  • 3D/Motion Design:
    Stanko Beronja, COSALUX GmbH
  • Client:
    TE Connectivity Germany GmbH, Bensheim, Germany
  • Design:
    COSALUX GmbH, Offenbach, Germany, TE Connectivity Germany GmbH, Bensheim, Germany
  • Development:
    Frank Köhnke, COSALUX GmbH
  • Project Management:
    Alex Besparis, COSALUX GmbH, Holger Brinkmann, TE Connectivity Germany GmbH
  • Managing Director:
    Alexander Coelius, COSALUX GmbH
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