Social Responsibility, Packaging

TEA IN STORY

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Tea In Story is the packaging design of a herbal tea, combined with an illustrated book. With its colour illustrations, the book tells stories from the daily life of teenagers living on the Maria Asylum Farm, a place that protects them and helps them grow up. In addition to the stories, the book contains a perforated page with two packaged teabags, which can be removed individually. With the story and the tea, which can be enjoyed by the reader, the design aims to create understanding for the teenagers’ life situation.

Credits
  • Client:
    Asia University, Taichung City
  • Design:
    Yuan Cheng, Chia-Jung Chang, Chih-Yen Chiu, Asia University
  • Supervising Professor:
    Chien-Hua Cheng