Packaging

Teahouse Exclusives Everyday Tea

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Following a tradition that dates all the way back to 1879, Teahouse Exclusives produces and sells tea of the highest standard in many varieties to restaurants, hotels and retail outlets. The eight cartons of the “Everyday Tea” series are packaged in high quality, shimmering bronze with loosely sketched drawings of different cups and teapots. Thanks to a striking splash of colour, each individual variety is immediately apparent as it employs a typography that has been hand-picked for the design, just like the tea itself. The individual handwriting ensures that each carton remains distinctive, yet unmistakable.

Credits
  • Client:
    Market Grounds GmbH & Co. KG, Hamburg
  • Design:
    Peter Schmidt Group, Hamburg
  • Creative Direction:
    Katrin Niesen
  • Graphic Design:
    Christian Gebert, Rachel Beyerlein