Poster Illustration

The Taste of Adventure

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These sophisticatedly designed and detailed poster illustrations outline a captivating world embodying a human sense of adventure and discovery from a historical perspective. The posters were developed in response to the need for a promotional item as graphic piece that could be delivered as a high-level gift to the main distributors of the commissioning client Ramón Bilbao. As such, the poster illustrations aimed at both visualising the essence of a revitalised brand and strengthening the brand positioning.

Credits
  • Client:
    Bodegas Ramón Bilbao, La Rioja
  • Design:
    Interbrand, Madrid
  • Client Contact:
    Paula Zúñiga
  • Executive Creative Direction:
    Borja Borrero
  • Creative Direction:
    Carlos Magro
  • Graphic Design:
    David de la Fuente
  • Illustration:
    Álex Ferreiro
  • Copywriting:
    Susan Béjar
  • Production Management:
    Coro Iglesias
  • Project Management:
    Tomás España
  • Strategy Director:
    Ismael Merlo
  • Implementation:
    David Barrios