The exhibition module Ueberholz 001 opens like a cocoon within 25 minutes at the push of a button and transforms into a communicative room system, which allows many options for presentation and communication. The design with its foldable ceiling and wall elements can double the floor area from 24 to 48 sqm. The floors, walls and ceilings are implemented in various surfaces and materials. Printable wall surfaces and screens provide quick adjustments to adapt to the change of language and product range.
Credits
Client:
EMKA Beschlagteile GmbH & Co. KG, Velbert
Design:
Ueberholz GmbH, Wuppertal
creative direction:
Nico Ueberholz
strategic planning:
Nico Ueberholz
project management:
Axel Kietz
graphic design:
Werner Laux, lauxx
photography:
Björn Ueberholz, Atelier für Fotografie und Kommunikationsdesign