Based on a new kind of production technique, this beer can by the brewery “Brauerei C. & A. Veltins” offers beer drinkers a new experience. The can features an elevated brand lettering with an embossed, tactile structure and rests comfortably in the hand. The half-litre beer can builds a new bridge towards an innovative design and creates a partic-ular distinction among the monotony of cans in the pilsner market. It picks up on the design of the relief bottle and the branded recyclable crate, which also features tactile, embossed lettering.
Brauerei C. & A. Veltins GmbH & Co. KG, Meschede, Germany
Brauerei C. & A. Veltins GmbH & Co. KG
Higgins Design GmbH, Hamburg, Germany
Ardagh Metal Beverage Germany GmbH