The annual report by OCI, an international supply company for polysilicon, was created as a joint project between an Asian and a German design agency. The title, in particular, serves as a reminiscence of the seminal material that this company is providing. The landscape format of the report is inspired by roadshow presentations and supports the clear imagery. In an analogy to polysilicon and carbon, all other graphic elements were designed to follow rough black-and-white aesthetics. The content points out emerging markets and potentials.
Credits
Client:
OCI Company Ltd., Seoul
Design:
The Third Age, Seoul; Strichpunkt Design, Stuttgart
creative direction:
Jochen Theurer, Strichpunkt
art direction:
Gi-Hwan Kim, The Third Age; Jan Hartwig, Christopher Biel, Strichpunkt
strategic planning:
Jin-Wook Park, The Third Age; Jochen Rädeker, Beate Flamm, Strichpunkt
graphic design:
So-Dam Park, Jung Nam, The Third Age; Jan Hartwig, Strichpunkt
text:
Beate Flamm, Strichpunkt; Kyung-Wha Park, The Third Age