Brand Design

Wolffstrunk

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True to the motto “less is more”, graphic reduction and precision characterise the corporate design of the private distillery from Extertal, which sells under the brand name “Wolffstrunk” (wolf drink) finest fruit schnaps and fruit liqueurs. The corporate design plays with the “wolf” metaphor – its graphically simplified image provides the basis for the visual identity of a range of media. The corporate design includes the design and concept of a composite mark, business stationery, bottle labels, posters and a brand book as well as a short website animation.

Credits
  • Client:
    University of Applied Sciences Bielefeld
  • Design:
    Karen Cuthbert, Schloß Holte-Stukenbrock
  • supervising professor:
    Margarethe Saxler, Prof. Dr. Anna Zika