Bottle Design, Label Design

Young Elements

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With its unconventional bottle design, Young Elements caters to a younger wine clientele. Punched-out circles present the name of the vineyard in Braille script – a memorable logo that enhances recognition. The colour effect has been subtly reduced by matching colouring of the letters to colouring of the product, with the shiny, silvery label symbolising the enjoyment of a chilled glass of wine. A clear design, restrained colours, and lettering that is rotated 90 degrees all combine to convey a high-quality overall impression.

Credits
  • Client:
    Weingut Rudolf Bosch, Kronau
  • Design:
    Qblau GmbH, Remseck am Neckar
  • graphic design:
    Wolfgang Breuninger