Red Dot Design Award
Digital Camera

ZEISS ZX1

ZEISS ZX1 | Red Dot Design Award

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Symbiotic connection

The process from choosing a motif to taking the perfect picture requires a lot of effort, even in the digital age. The ZEISS ZX1 mirrorless full-frame camera supports photographers with a concept of integrated connectivity and at the same time allows more scope for creativity. In particular, the aim of the design was a reduction towards essential elements and a simple, ergonomic operation. The result is a coherent combination of hardware and software that provides smooth access to the main functions of “Shoot”, “Edit” and “Share”. This symbiotic approach is also exemplified in the clear 4.3" high-resolution multitouch screen, which features a slightly bent surface that guides the user’s finger intuitively through the toolbar and value settings. This screen bend allows for blind operation of the touchscreen, for example when using the viewfinder. Meanwhile, the ISO value, exposure time and aperture settings are easily accessible via hardware control elements. The camera lens delivers an impressive optical quality for outstandingly high image sharpness and excellent detailing. In addition, the camera also offers full Adobe Photoshop Lightroom CC for editing on-the-go on the screen, as well as 512 GB of internal memory and thus enough space for over 50,000 pictures in JPEG format.

Statement by the Jury

With its perfect combination of form, function and aesthetics, the ZEISS ZX1 camera is a pleasure to work with. The camera is intuitive to use and features a bent surface that projects a special tactile quality in use. Featuring professional image editing software and a high-resolution multitouch screen, its built-in connectivity provides a captivating smooth workflow from taking pictures to editing and sharing them.

Red Dot Design Award

ZEISS ZX1 | Red Dot Design Award
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