Health Product Packaging

B.O.CAL Supplement

The task in designing this packaging for a dietary supplement was to convey information about its benefits to consumers in a way that inspires confidence. The aim was to demonstrate quality, along with a friendly look and feel. The bone-shaped bottle was conceived to indicate the benefits of the product. In addition, its design allows several bottles to be interlinked so as to form a spine-like structure to help promote sales. The logo features a minimalist connection of dots and letters arranged in an S-curve to symbolise the spine bone.

Red Dot