Red Dot Gala: Product Design 2025 Start Livestream: 8 July, 5:45 pm (CEST)
Watch our YouTube Livestream
00 days
00 hours
00 minutes
Brand Promotion

China – Visual Identity Design for Shanghai Zhangyan Village

返回 Download

The brand design for Zhangyan Village bridges tradition and future: the undulating roofs, bridges and water symbolise the characteristics of the village, while the clean lines embody modern growth.

Red Dot

参与人士
  • University:
    Beijing Jiaotong University, Beijing, China
  • Design:
    Beijing Jiaotong University, Beijing, China Central Academy of Fine Arts, Beijing, China
  • Project Team:
    Beijing Jiaotong University: Prof. Donglin Wang (Art Direction) Haixin Yu (Graphic Design) Ruirui Cai (Artwork) Xiaoyi Wang (Typography) Central Academy of Fine Arts: Dr. Yijun Chen (Creative Direction) Prof. Min Wang (Creative Direction)
China – Visual Identity Design for Shanghai Zhangyan Village
China – Visual Identity Design for Shanghai Zhangyan Village
China – Visual Identity Design for Shanghai Zhangyan Village
China – Visual Identity Design for Shanghai Zhangyan Village
China – Visual Identity Design for Shanghai Zhangyan Village
China – Visual Identity Design for Shanghai Zhangyan Village
China – Visual Identity Design for Shanghai Zhangyan Village

Others interested too