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Orientation System

CUF Hospitals and Clinics

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CUF is a growing network of private hospitals and clinics established in Portugal. Their orientation system creates a strong identity and a universal signage system to be felt throughout the group. The large scale system allows patients to be independent and not require any help from staff. To achieve this, a full custom set of pictograms helps to convey a clear message and matches the clean and elegant feel of the Larsseit typeface. The signage also uses the same colour code which defines the design of the interior.

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  • Client:
    CUF | Grupo José de Mello Saúde, Lisbon, Portugal
  • Design:
    P 06 studio, Lisbon, Portugal
  • Project Team:
    P 06 studio: Nuno Gusmão (Creative Direction) Mário Videira (Wayfinding Design) Frederico Gonçalves (Wayfinding Design) Sebastião Soares (Wayfinding Design)

    Vanda Mota (Environmental Design) Marta Vaz (Environmental Design) Jacinta Fialho (Environmental Design) Miguel Ferreira (Environmental Design)
CUF Hospitals and Clinics
CUF Hospitals and Clinics
CUF Hospitals and Clinics
CUF Hospitals and Clinics

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