Give Me Your Words

This jewellery project visualises the beauty and spirituality of an endangered language to raise social awareness. The pendant's disc is invisible indoors but gradually reveals a pattern when exposed to sunlight (UV light), illuminating the language's power and presence. Each pattern is created out of Ainu words that reflect their way of life, chosen by three individuals of Ainu descent. Red Dot Award: Design Concept | Concept | Watches, Jewellery and Eyewear

Red Dot

参与人士

Company:

Shiseido Creative Co., Ltd, Japan
Team Lead and Creative Direction:

Kaori Kondo
Product Design:

Midori Matsuishi
Art Direction:

Yumiko Yamamoto, Chiho Nishiwaka
Copy Writing:

Kaori Akaboshi
Photo:

Makiko Ui
Movie Direction:

Miku Kajiki of BB media
Movie Shooting:

Takaaki Uba, Ryusei Kashiwakura

Give Me Your Words

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