Packaging

Google Packaging

Google’s packaging series was designed to be plastic-free and fully recyclable so as to maximise sustainability. The basis for this is custom-developed paper with moulded fibres. This material is used for the functional inlays, which reduce packaging size and weight as well as CO₂ emissions during transport. A newly developed paper that combines high strength with exceptional flexibility, along with precise structures and die-cutting, contributes to product protection.

评审团评语

With natural fibre materials and a well-thought-out packaging concept, Google is contributing to a resource-conserving circular economy.

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