Client: Siemens Healthineers, Erlangen, Germany
Website
Hama
Hama is one of the leading brands when it comes to consumer electronics accessories. The company’s aim for the website relaunch was to bring the brand closer to a broad target group of retail partners and end users. A challenge thereby was to present the huge range of over 18,000 products in an easy-to-understand interface design which allows the users to quickly find the products they are looking for. Under the guideline of a strict “Mobile First” strategy user experience design was applied to develop a website that allows to navigate smartphones and tablets easily.
参与人士
-
Client:Hama GmbH & Co KG, Monheim
-
Design:Playframe GmbH, Berlin
-
Creative Direction:Patrick Boltz
-
Art Direction:Melanie Ickert, Sebastian Häusler
-
Graphic Design:Rafael Fong
-
Project Management:Vicky Tiegelkamp
-
Digital Concept:Ronald Kunz, Berlin
-
Digital Concept:Thilo Thamm, Berlin