Beverage Packaging

HEIITHAN

The bottles of HEIITHAN’s chilled speciality coffee beverages showcase both the product and the brand in a succinct manner. The label not only provides information about the contents, but also uses colour coding to denote the different versions. “The capital letters of the brand name that wrap around the upper edge of the label ensure quick identification on the shelf, regardless of which side is facing the consumer,” the jury explained. The bottle shape is distinctive, thanks to a disproportionate chamfer below the opening. This feature ensures a secure grip, without compromising the logistics and storage of the product.

Red Dot

参与人士

Manufacturer:

Zhejiang Huimei Food Technology Co., Ltd., Jiaxing, Zhejiang Province, China
Design:

Marvelland Design Center, Zhicheng Liu, Hangzhou, Zhejiang Province, China

marvel-land.com

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