The design concept of this bottle holder was developed in collaboration with talented young designers from around the world. Accentuating the contours of a beer bottle, it allows users to serve beer in style. The distinctive grid design picks up the lines of the brand logo, contrasting with the harmoniously curved contour that encloses the bottle. The distinctively shaped handle also conveys a high ease-of-use. Appealing colour highlights are created by a red star on glossy stainless steel.
评审团评语
This distinctively shaped bottle holder reaches a high degree of recognition. Its characteristic lines capture the zeitgeist.
参与人士
Manufacturer:
Miles Promocean, ’s-Hertogenbosch, Netherlands
Design:
GRO design, Eindhoven, Netherlands
Design:
Heineken International (Caroline van Hoff), Amsterdam, Netherlands
