App

Laplication

The Northern Lights are visible for up to 200 nights per year in Finnish Lapland. With the Laplication app for iPhone, iPad and iPod touch, users do not have to travel to the northern edge of Finland in order to experience it for themselves. Utilising augmented reality technology, users simply point their smartphone camera at the sky, while GPS data and the phone’s compass provide the distance and directions to Lapland. Furthermore, the application includes travel information and pictures from the region.

Red Dot

参与人士

Client:

Regional Council of Lapland
Design:

SEK & GREY Finland (Lead Creative Agency) Great Apes Ltd (Digital Design & Development)
marketing director:

Hanna-Mari Talvensaari
marketing coordinator:

Pauliina Silven-Alamartimo
art direction:

Sami Kelahaara, SEK & GREY Niko Sipilä, Mika Mäkinen, Great Apes
copywriting:

Suvi Lähde, SEK & GREY
account director:

Laura Mertano, SEK & GREY
strategic planning:

Sami Lanu, SEK & GREY
project coordination:

Mikko Sairio, Great Apes
development:

Mikko Saario, Antti Kaukinen, Great Apes
3d production:

Fake Graphics (winter animation), Pinata (summer animation)

http://www.greatapes.fi

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