Red Dot Gala: Product Design 2025 Start Livestream: 8 July, 5:45 pm (CEST)
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Personal Care and Beauty

MOMPICK Age-Targeted Wash & Care Series

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The age-appropriate design of the packaging for the MOMPICK care range conveys fun in body hygiene to children. With attached bunny ears and a surface-embossed, smiling mouth, the bottles pick up on the manufacturer's brand image and give the products a playful charm. Combined with a soft feel, the emotional design inspires trust, thereby encouraging children to use them. The cap is also designed to be child-friendly in size and shape and is easy to open.

评审团评语

The packaging specifically addresses the needs and aesthetic sensibilities of children and convinces with its consistent implementation.

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