Product Catalogue

transform – decor trends 2017

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In light of the rapidly changing reality of life and our living environment, this product catalogue deals with the influences of omnipresent transformation on housing culture, furniture design and decor design. Notably departing from the company’s corporate blue colour scheme, the wordmark and headlines feature an irregular spacing that simulates continuous movement with the idea of visualising an ongoing process. This aesthetic is further enhanced by the use of “marbling”, a surface-design technique originating in the Asian region, serving as the key visual.

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