TYPE HYPE – Online Store

The offer of Berlin-based label Type Hype comprises a collection of premium designer products created in ecologically sustainable German manufactures. The products are based around the alphabet, while the holistically arranged assortment covers design lines ranging from Bauhaus to paper goods and fine food to vintage. The presentation of this comprehensive concept in the newly developed online shop includes a clear navigation and distinctively laid-out product categories. Appealing portraits of the important manufacturing partners offer additional information on the origin of the products. The store gives users a good overview of the entire range of products and features a fast check-out process. In order to visualise the product worlds further, an innovative product configurator that works in real time allows users to select items from the 2,000 plus products and bundle them into an individual set.