“West of the Central Axis” is the brand of Zhongshan Park in Beijing. With creative products and a distinctive signposting system, it conveys the park’s deep-rooted cultural heritage.
参与人士
University:
Beijing Jiaotong University, Beijing, China
Design:
Beijing Jiaotong University, Beijing, China
Project Team:
Beijing Jiaotong University:
Prof. Dr. Ye Zhang
Yuhan Yang
Yerong Chen
Kunyao Jia
Haoyan Liu
Central Academy of Fine Arts:
Prof. Xiaomin Wu (Art Direction)
Beijing University of Agriculture:
Prof. Mao Yang (Creative Direction)