The development of this Catholic Bible integrates and expands on the communicative and aesthetic means as well as the strategic principles of a previous project (an international Youth Catechism). Tools such as branding, illustration and infotainment elements were integrated by following a process of target group participation. Therefore, most of the photographs were taken by young people to have them participate actively and directly in the making of this Bible. The “Youth Bible of the Catholic Church” is being translated into 35 languages and inculturated into local participation projects.
参与人士
Strategic Planning/ Editorial Management:
Bernhard Meuser, YOUCAT Foundation
Editorial Work:
Clara Steber, YOUCAT Foundation
Design:
Alexander von Lengerke, Cologne
Client:
YOUCAT Foundation gGmbH, Aschau im Chiemgau
Publisher:
Christoph Schönborn, Archdiocese of Vienna Michael Schönberger, YOUCAT Foundation