A-RT.COM

A-RT.COM is an integrated digital mall that combines the wide range of products from footwear company ABC-Mart and its speciality shop Grand Stage, enabling their items to be purchased through a single channel. The A-RT app was specially developed as an online brand for the South Korean market and aims to provide differentiated shopping services and content-oriented entertainment. Its main purpose is to present this content in a clear manner. The rectangular shape of a shoe box is used for the presentation and the GUI is designed to create an optimised mobile shopping environment that shrinks and expands flexibly with a visual flow, instead of having a fixed navigation menu.