Red Dot Gala: Product Design 2025 Start Livestream: 8 July, 5:45 pm (CEST)
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Perfume Flacon

AQ Eau de Parfum

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AQ Eau de Parfum is a fragrance with skincare effects that contains Magnolia champaca extract. In monochrome colouring, the bottle references the shape of the flower to symbolise how beauty will blossom over time. The angled spray nozzle creates a dynamic asymmetry which enhances the organic feel of the bottle. The cap features synthetic leather that is soft to the touch, creating a further association with soft skin. The embossed outer packaging is made from cushioned paper, creating an overall impression of elegance.

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The look and feel of this bottle intuitively communicate the fragrance and effects of AQ Eau de Parfum. The carefully designed interplay of materials is extremely impressive.

Red Dot

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