Red Dot Gala: Product Design 2025 Start Livestream: 8 July, 5:45 pm (CEST)

Film Craft

Night Fishing

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The creatives at INNOCEAN broke new ground with “Night Fishing”, an experimental short film for IONIQ that transforms limitations into creative power and was filmed exclusively with on-car cameras.

Red Dot: Best of the Best

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Client:

Hyundai Motor Company, Seoul, South Korea
Design:

INNOCEAN, Seoul, South Korea Markenfilm Asia, Seoul, South Korea Stannum, Seoul, South Korea
Project Team:

INNOCEAN: Nari Moon (Creative Direction) Doyu Yang (Copywriting) Seung-Ha Rhee (Copywriting) Eun-Ha Oh (Art Direction) Bo Kyung Kim (Account Management) Min Kang (Account Management) Sarah Yuna Choi (Account Management) Sejin Kim (Account Management) Hyundai Motor Company: Sungwon Jee (Chief Marketing Officer) Jumi Kim (Head of Brand Marketing) Bongjo Kang (Head of Marketing) Sae-mi Shin (Head of Marketing)

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