Health Product Packaging

Super Element

This packaging design for a sleeping aid was developed in conjunction with renowned universities. The idea is to convey a relaxed and comfortable atmosphere that breaks away from a traditional appearance. Therefore, the bottles were decorated with labels to evoke a feeling of intimacy in consumers. For the outer packaging, a calm, blue translucent material was chosen to visualise the benefits of the product in helping consumers improve sleep. The transparent packaging box and the product form a visual connection that reflects the product concept of “Super Sleep 21”.

Red Dot