Ermolaev Bureau + Borealis

During the three years of creating the visual identity of Borealis, a Russian retail brand for deep-sea fish, numerous corporate promotion items were created at the initiative of the design studio. These include graphic structures, alternative sets of letters for a special, customised corporate font, underwater photos and video experiments. The wealth of material created gave rise to an independent project named Bureau + Borealis, which is used for cross-merchandising for the studio as well as the company. T-shirts, printed with white inverse graphics on a black background, create a distinctive look.