Mario Selic studied physics and math at the Ludwig-Maximilians-Universität Munich, as well as later industrial design at the FH Munich. Mario founded his office Selic Industrial design in 1999 in Augsburg, Germany. He has more than 30 years of work experience in the design of consumer and investment goods, especially in the fields of robotics and automation processes. His main field of work is the development of quality long-term products with a responsible sense for resources, which he mainly realised at Kuka Robotic Team. In 1997, Mario was appointed to Seoul, South Korea, to teach as a professor at the renowned International Graduate School of Industrial Design in the field of investment goods. Mario has been awarded with numerous international design prizes.