Red Dot Award

Brands & Communication Design

Since 1993, international agencies, designers and companies have been invited to take part in the Red Dot Award: Brands & Communication Design. The Red Dot Jury evaluates brands and communication design works.

About the competition

In 2019, the Red Dot Award: Communication Design has been renamed the Red Dot Award: Brands & Communication Design. This new direction gives brands a bigger platform in the competition for communication design, and the competition is divided into the following two sections:


Focus on brands

Manufacturing and service companies can have their integrated brand presence assessed.

Industry label for maximum visibility

If a brand wins a distinction, it can advertise using a winner label that is tailored to the industry in which it operates.

Communication Design

Focus on projects and campaigns

Designers, agencies and companies can choose from 18 communication design categories to enter their completed projects and campaigns.

Distinctions for good design and creativity

Designers, agencies and companies can win the following distinctions for their completed projects and creative campaigns.

Winners' Benefits

Visibility, valuable industry contacts and moments to celebrate with the entire team – these are the Winners’ Benefits you can look forward to if you receive a distinction in the Red Dot Award: Brands & Communication Design:

  • Global visibility and awareness of your project and your brand across different sectors
  • Enhanced reputation and image gain
  • Content for marketing and corporate communications
  • Access to an international community of designers, producers and potential customers
  • Global perception as an attractive employer

Red Dot Jury

All jurors of the Red Dot Award: Brands & Communication Design have a wealth of experience and expertise. Every year, these international experts make a decisive contribution to the quality of the Red Dot Label. Under the motto “In search of good design and creativity”, the Red Dot Jury assesses the quality of the entries and decides which will receive a distinction.

We present the Red Dot Jury of the previous year 2023 here.

Award ceremony

Red Dot Gala

The winners of the competition will be honoured at the Red Dot Gala in Berlin.. 

We have put together the highlights of the Red Dot Celebration 2023 for you here.

Red Dot Celebration

The winners’ success will be celebrated not only during the Red Dot Gala but also online – on the Red Dot website and all other Red Dot channels.

Honouring the Red Dot: Agency of the Year

The title of honour “Red Dot: Agency of the Year” is awarded annually to an agency that has won over the jurors for the Red Dot Award: Brands & Communication Design with its outstanding design quality. The agency will have demonstrated above-average design achievements either in the current competition or over a period of several years. The title is awarded at the Red Dot Gala in Berlin and marks the high point of the award ceremony. You can see all past laureates in our Hall of Fame.

Red Dot: Junior Prize

The winner of the Red Dot: Junior Prize is also announced during the Red Dot Gala. The distinction comes with prize money of 10,000 euros and is awarded to the project that stands out most in the Red Dot: Junior Award.


We have put together a list of frequently asked questions for the Red Dot: Brands & Communication Design that you can quickly read in our FAQs.

ContactInformation on registration
E-mail: bcd(at)
Phone: +49 201 838885–48

You can find detailed information in
the Guides to Success for Brands 
and Communication Design

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You can find a list of all of the contact persons for the Red Dot Design Award here.