The online photo gallery provides insights into the opening and the exhibition World’s Best Communication Design 2024 and Highlights from NRW at the Red Dot Design Museum Essen. The exhibition showcases over 300 award-winning works from more than 20 countries, including books, commercials, posters, apps, and websites. A special highlight is the presentation of the Red Dot: Agency of the Year 2024, PepsiCo Design and Innovation, known for its creative projects for brands like Lay’s, Doritos, Cheetos, Gatorade, and Pepsi. The exhibition runs until 1 June 2025.