Red Dot Award: Design Concept 2021

Virgin Galactic Spaceship Interior nominated for Red Dot: Luminary

Emerging from the category Mobility and Transportation, Virgin Galactic Spaceship Interior is designed by Seymourpowell in the United Kingdom. The Red Dot: Best of the Best winner has been nominated for the highest accolade in the award, the Red Dot: Luminary. Seymourpowell collaborated with Virgin Galactic on the interior design of Unity, the world's first commercial spaceship.

The design team at Seymourpowell shares more with Red Dot.

Tell us about the project Virgin Galactic Spaceship Interior?

Seymourpowell is a global strategic design and innovation company.  Our relationship with virgin galactic spans nearly a decade of close collaboration – from the early vision before spaceship 2 even existed through to the detailed design of the interior for the world’s first commercial spaceship.

Can you share with us any interesting knowledge that you have gained while developing this project?

We are used to dealing with the weight challenge in aviation, but the Galactic program took this task to the extreme.  We learnt a huge amount working with Under Armour developing the 3D knit that covers the seat. Making it comfortable, breathable and super lightweight.

What is the role of design in projects like Virgin Galactic Spaceship Interior?

Design allows us to focus on people. From addressing the fundamentals of safety, sizing and intuitive usability to composing an emotional journey that underpins the transformational experience of space flight.

What does being a nominee for the top prize mean to this project?

It is an honour to have won the Red Dot: Best of the Best award, and to be nominated for the Red Dot: Luminary award, it is a massive achievement for us.

Designers celebrate

.lumen – Glasses for the Blind by .lumen and DESIRO Vision has won Red Dot: Luminary 2021. All of the award-winning design concepts will be made available at on the same day. The Online Exhibition serves as a reference to the best in design and details descriptions of the work and information on the designers.

Red Dot Award: Design Concept 2022 is open for submissions.

Submission Dates:

  • Early submission: 2 January – 8 February
  • Standard submission: 9 February – 23 March
  • Late submission: 24 March – 18 May

For further information, visit:

Register and submit at