The purpose of this page is to provide you with inspiration for communication events, as well as specific examples of text or data to help you create your own appropriate communication content.
You are also welcome to share the URL to this page with your PR agency, colleagues from the marketing department or press officers.
In addition to announcing your success in the competition on your company website, social media channels, in your newsletter or in press releases, it is a good idea to mention your achievement when communicating about the award-winning project.
To support your communication work, we offer you inspiration as well as specific materials in image and text form.
» To the download materials and formulation aids
The Red Dot communications team will be happy to assist you with individual enquiries:
Red Dot Team
Phone: +49 201 838885-32
E-mail: media(at)red-dot.de
On 7 November 2025, we will publish all winners of the Red Dot Award: Brands & Communication Design 2025 in the Winners Section.
A few weeks in advance, on 4 September, we inform the international design trade press that this year’s winners have been selected. Journalists are given access to an overview of the 2025 winner project. The individual winners will not be announced at this time. However, we will provide members of the press with lists of winners in specific categories or countries to assist them in their research and reporting. If you wish to request a communication embargo, please notify us by 28 August 2025 at embargo(at)red-dot.de.
To help us support your posts with likes, shares or comments – and to ensure they’re seen by the international design community – please use the following hashtags:
#reddotaward
#reddotwinner
or
#reddotmoment
and link our channels or ask for a partner posting:
Instagram: @reddotdesignaward
LinkedIn: Red Dot Design Award
Our tip: You can use the Red Dot Label in conjunction with your award-winning project for your social media postings. You will find your Red Dot Label after completing the Winner Package booking in the My Red Dot portal under the topic “Red Dot Label”. There you will also find the “Design Manual” with important information on how to use the graphic.
From the award ceremony to the opening of the exhibition to the publication of the yearbook, there are several specific times and occasions to report on the award for the first time or again. We are happy to provide you with the following dates and information:
The award ceremony at the Konzerthaus Berlin marks the grand finale of the competition year.
This international event puts the spotlight on the winners of the Red Dot: Best of the Best, the Red Dot: Grand Prix, the Red Dot: Junior Prize and the Red Dot: Agency of the Year. They will receive their trophies on stage during the Red Dot Gala. The event will be hosted by Professor Dr. Peter Zec, founder and CEO of Red Dot, together with members of the Red Dot Jury.
The gala will be followed by the after-show party, “Designers’ Night”, at the BRICKS Club. Alongside curated food and drinks, a vibrant party atmosphere and networking opportunities await.
On the evening following the Red Dot Gala, the studio exhibition “Best Brands & Communication Design – Red Dot Winners Selection 2025” will be officially opened at the Museum of Communication in Berlin.
The long-standing partnership with this renowned museum once again results in an engaging exhibition that will showcase the year’s best communication design projects until mid-January 2026.
Winners of the Red Dot: Best of the Best will have the opportunity to see their award-winning project featured in this internationally recognized setting. Upon request, we will be happy to provide you with press materials about the MfK Berlin and the studio exhibition – or connect you directly with our local partners.
Located at the UNESCO World Heritage Site Zollverein, the Red Dot Design Museum Essen showcases award-winning products and projects selected by the Red Dot jury – across five floors and more than 4,000 square metres of exhibition space.
Every year, the museum attracts thousands of visitors from around the world who are eager to discover the latest in product and communication design.
Starting in spring 2026, the Red Dot Design Museum Essen will present a curated selection of winning projects from the Red Dot Award: Brands & Communication Design 2025.
We would also be delighted to welcome you to the Red Dot Design Museum – in person, if possible. The above exhibitions will be on show in Essen until June 2026. Further information on opening hours can be found on the website of the Red Dot Design Museum Essen.
More than a venue: A space for creative communication
The Red Dot Design Museum is more than a place for outstanding design – it’s a stage for your ideas and your award. As an acclaimed creative studio or design agency, you can use the museum purposefully to support your communication efforts:
Make use of the museum’s unique atmosphere to bring your design excellence to life. For more information, the Red Dot Design Museum team will be happy to assist you.
Red Dot publishes all winners online in the Winners Section on 7 November. You can easily find your product via the search bar on the left-hand side in the Winners Section. Why not share the direct URL to your entry via your social media channels or enrich your messages with it?
Digital Winner Profiles
The digital winner profile offers you another powerful way to present yourself as a recipient of the Red Dot Award: Brands & Communication Design.
Use this platform to showcase your work, share your vision, and highlight your creative and innovative strengths – including the story behind your award-winning project.
Once your profile is live, feel free to share it with the world: via your website, social media channels, or in your press materials. You can also reference your profile in internal communications to highlight your success in the Red Dot Design Award.
The Red Dot Design Award yearbooks are a chronicle of award-winning designs. Since the 1990s, they have even been published by the in-house publishing house “Red Dot Edition”. It now summarises the year’s winners in two volumes.
Publication in the yearbook is a further black-and-white confirmation of your exceptional design achievement and thus an additional boost for your communication. As a winner, you are entitled to a voucher copy on request. You can, for instance, use it to great effect in photos for online publication.
A lasting statement
With its high-quality design, the yearbook is an inspiring addition to:
Your entry in the yearbook is a visible testament to your design excellence.
Another impressive addition for business premises of all kinds are the certificates that all winners of the Red Dot Design Award receive, as well as the Red Dot Trophies, which are presented to the winners of the Red Dot: Best of the Best, Red Dot: Grand Prix and Red Dot: Junior Prize.
Quality certificate and creative incentive: The Red Dot Certificates
Good to know: You can order additional certificates at any time via the Red Dot Winner Shop. There you also have the option of individualising the credits on the certificates so that every member of your team can receive a personalised certificate.
Manufactured trophy for the winners of the highest award
In 2013, the Red Dot Trophy, created by goldsmith and designer Günter Wermekes, was presented to the design world for the first time in its current form. He was responsible for the production of the trophies for ten years until production was handed over to Bernd Kußmaul in Weinstadt in 2023. The production of the 35 centimetre high trophy is largely manual work, for example the assembly of the eleven stainless steel rods on a manually blasted base and the attachment of the plaque for the names of the award winners. The material for the Red Dot Trophy was carefully selected by Günter Wermekes in collaboration with Professor Dr. Peter Zec, CEO and founder of Red Dot. The use of stainless steel as the main material is directly related to the location of the Red Dot Design Museum on the grounds of the Zollverein World Heritage Site in Essen.
The seal of the competition, the so-called Red Dot Label, is recognised worldwide and is associated with good design by industry experts and end consumers alike. Winners of the competition may use it in direct connection with their award-winning project. It creates increased visibility and can be used both online and offline.
Download your Red Dot label!
You can download your Red Dot Label from the My Red Dot portal. There you will also find the Design Manual, which contains important information on how to use the graphic.
We are happy to assist you with any individual enquiries:
Red Dot Team
Phone: +49 201 838885–37
Email: label(at)red-dot.de
