Client: Kia Motors Corporation, Seoul
Sales App
adidas eCatalogue
The new adidas eCatalogue gives sales representatives in adidas showrooms personalised access to detailed information about more than 32,000 products in current and future collections. Smart filter architecture and default product selections make compiling individual adidas and Reebok selections easier than ever for sales representatives. Further valuable support is found in offers of “related products” and “emotional content” for activity fields and product news. The highly efficient user experience achieved noticeable impacts on sales processes.
Credits
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Back-End Engineering:Ahmed Ragab
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Art Direction:Elisabeth Fehkührer
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Client:adidas AG, Herzogenaurach, Germany
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Design:Netural GmbH, Linz, Austria
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Project Management:Kathrin Hausberger
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Mobile Engineering:Dominik Brandlberger
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Creative Direction:George El Khoury
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Technical Direction:Sebastian Hochgatterer