eADM
Aether
The functional concept car Aether aims to bridge the gap between digital expectations and real-world experiences. Accelerating to 110 mph and running fully electric, Aether's centre driving position mirrors the immersive, engaging nature of gaming. The car's modern design sensibility is integrated with AI technology to personalise the driving experience, learn the driver's preferences, and create music, enhancing the journey.
Red Dot Award: Design Concept | Red Dot: Next Gen Award | Concept | Cars and Motorcycles
Credits
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Design:Sam Merrill, Ron Bhowmik, Sam Dittrich, Willem Ballard, Andrew Appezzato, United States
