The packaging development of the AROMASE shampoo bottle was significantly influenced by a desire for sustainability and the principles of a circular economy. This approach corresponds to the composition of the product, which uses plant-based ingredients. A fine applicator ensures sparing use and makes it easier to adhere to the recommended dosage. A harmonious combination of colours together with a minimalist design reflect the brand’s philosophy.
Statement by the Jury
The sustainable design concept for this shampoo bottle is just as convincing as the minimalist colour palette and pared-down shape.