The packaging of the skin care brand Balhyo Nokdo manufactured by Coreana uses an oak-bark-like top to convey the company’s research and its close relation to nature. The logo, a combination of Korean and English, embodies fermented mung beans as a reference to the main ingredient of the care range. The light hue of the container and the front of the box correspond to the natural colour of mung-been seeds. The container, made of an eco-friendly material that is 100 per cent biodegradable, is located inside a box made of recycled paper. For the visually impaired, there is Braille on the side of the packaging.