Brand Promotion,Art Project

Design by Art

“Be.yond – Design by Art” is an offer for cultural institutions, the creative in-dustry and companies aiming to boost their innovative capacity. The corresponding brand promotion also uses artistic devices such as a poster-printing performance, a video documentary or a microsite. Photographs of alpine rocks, combined in a strongly contrasting way with coloured surfaces and shapes, are the key pictures. The rock, aged far beyond human imagination, is a symbol of stability, depth and strength and provides the framework in which innovative strength and creative power can unfold.

Red Dot