Retail
Desktop ECR
This packaging concept for the Desktop ECR range prioritises transportation safety, ease of unboxing and environmental sustainability. Made from corrugated cardboard, it features carefully planned folds precisely tailored to protect the devices and eliminate the need for additional padding. This reduces packaging volume and optimises pallet usage in logistics. Furthermore, waste cardboard from the carton factory is repurposed for inlays. The minimalist graphics on the outer packaging, as well as the neon-coloured label, provide a modern touch.
Statement by the Jury
The packaging concept for this Desktop ECR range impresses with its environmental sustainability, cost-effectiveness and graphic design.
Credits
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Manufacturer:Shanghai Sunmi Technology Co., Ltd., Shanghai, China
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Design:Sunmi Design Center (Pan Zhang, Yijin Sun, Bao’an Xie, Yidan Liu, Ying Gao), Shanghai, China