The goal in designing this microsite was to convey, in next to no time, a characteristic image of the multifaceted work of the corporate architecture firm Drändle. It is reduced to key statements, consciously uses bold, full-screen images and focuses on the three visual theme levels of inspiration, information and contact. In addition, the page features a self-generating PDF updating process, as well as a random function on the information level that newly prioritises the theme areas at regular intervals.
Credits
Client:
Drändle, Munich
Design:
Martin et Karczinski, Munich
creative direction:
Peter Martin
art direction:
Ulrike Gottschild
graphic design:
Daniela Fritzsch, Björn Matthes, Caroline Hüttinger