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The EXPERYMENT Science Centre in Gdynia, Poland, is an interactive exhibition that offers space for creative experimentation as an educational playground for amateur explorers. Originally mainly addressed to families with children, the centre now seeks to attract visitors of all ages and sought to adapt its visual identity accordingly. A distinct typographic word mark lies at the heart of the new look. It is accompanied by striking photographs and a colour palette that symbolises the full spectrum of activities.

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