Promotional Poster Series

Fedrigoni Plus

The Fedrigoni Plus promotional booklets unfold into limited edition prints developed with eight collaborators to exhibit the features and qualities of the company’s paper ranges. The result is an oversize A4 shoulder box containing a set of eight prints. Each print employs an unusual slit fold format, allowing it to be read as a booklet or fully unfolded as limited edition A1 posters, created by one of the designers. The print assets are complemented by a digital campaign including a microsite, collaborator videos and social media assets, as well as regular events.

Red Dot