Red Dot Gala: Product Design 2025 Start Livestream: 8 July, 5:45 pm (CEST)

Saloon

Genesis G90

The product philosophy of the Genesis G90 is aimed at the upper luxury segment. The judges were impressed by the combination of sophisticated functionality, a powerful and balanced appearance and a partially sustainable production process that includes the reuse of waste paper. The front features a new three-dimensional crest grille and elegant two-line headlights. At the rear, the characteristic two-line tail lights extend across the entire width. The interior is spacious and features high-quality materials throughout, some of which are recycled, creating a sense of luxury and comfort.

Red Dot

Credits

Manufacturer:

Genesis, Hwaseong, South Korea
In-house design:

Genesis Design Center

genesis.com

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