Current technologies always call for adequate designs to make them easily accessible and usable to people. The Pixel 4a smartphone and the Pixel 4a (5G), which is geared towards 5G technology, both follow the objective of delivering more help for users through their innovative Google Assistant features, a longer lasting battery life and a more powerful camera. With their punch-hole display design and thin borders all around the active area, these smartphones offer a new immersive experience. Their modern and clean look is based on elemental rounded square and circle shapes carefully placed to create visual harmony. The thus achieved sculpted, rounded profile of the body smoothly transitions to the front screen glass and to the back of the enclosure, making them feel soft and well-balanced in hand. The Pixel 4a and 4a (5G) smartphones share the same camera features, including HDR+ with dual exposure controls, Portrait Mode, Top Shot and a Night Sight mode with astrophotography capabilities, as well as fused video stabilisation. And they allow users to easily connect to Google Assistant on the go. In addition, the design of these smartphones follows the maxims of sustainability, as their plastic mechanical parts contain 47 per cent post-consumer recycled material. This helps protect the environment while maintaining material strength and durability.
Statement by the Jury
The Pixel 4a and 4a (5G) smartphones combine a clear and harmonious language of form with highly advanced user-friendliness. All design elements converge to form an impressive unity. Offering more freedom, the smart battery optimises the life of the battery according to usage behaviour. This is complemented by the convenience of always-available Google Assistant support.
