Beverage

GRAPUR

As a wine project committed to the production of environmentally sustainable wines, GRAPUR wanted to prioritise these objectives in the design of its wine bottles. The labels combine muted colours with illustrations of nature scenes. Miniature versions of the motifs can be found on the banderole around the bottleneck. Both the corks and labels are made from plastic recovered from the oceans and subsequently recycled. The light weight of the bottles reduces carbon emissions in production and transport.

Statement by the Jury

The illustrations on GRAPUR’s bottle labels give the wines a genuine charm, while effectively communicating the producer’s environmental objectives.

Red Dot

Credits

Manufacturer:

Mack & Schuhle Italia S.p.A., Santeramo in Colle (Bari), Italy
In-house design:

Donatello Ceddia, Gianluca Digrisolo, Marco Luccariello, Francesco Airenti

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